Fashion-specialized media Fashionbiz has published its October 2026 issue. It highlights K-fashion brands targeting Southeast Asia as a new strategic base, the AI transformation in the fashion industry, and domestic brand stores frequented by foreign visitors.
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| Cover of Fashionbiz October 2026 issue / Photo source: Fashionbiz |
[PEOPLEGATE]Fashion-specialized media Fashionbiz has released its October 2026 issue covering K-fashion's entry into Southeast Asia and the use of artificial intelligence (AI) in the fashion industry. Main themes include overseas market entry strategies, changes in work methods, and domestic stores’ touchpoints with foreign customers.
K-Fashion’s Southeast Asia Expansion: Exploring New Strategic Bases
This issue spotlights K-fashion brands targeting Southeast Asia as a next-generation strategic hub. It examines the direction of overseas expansion through the movements of domestic brands aiming to broaden their business areas into ASEAN markets.
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| Photo source: Fashionbiz |
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| Photo source: Fashionbiz |
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| Photo source: Fashionbiz |
The issue also includes store visits covering the domestic distribution scene. In a booklet-style 'book-in-book', Fashionbiz conducted field reporting at six K-fashion brand stores frequently visited by foreign guests. This arrangement introduces brands heading overseas along with stores meeting foreign customers in Korea.
AI Transformation in the Fashion Industry: Introduction to Five Solution Providers
The use of AI in fashion business is also a key focus. The 'book-in-book' section introduces five AI solution companies supporting the fashion industry, and a related feature outlines the 'AX' roadmap signifying AI transformation in fashion and considerations for its adoption.
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| Photo source: Fashionbiz |
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| Photo source: Fashionbiz |
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| Photo source: Fashionbiz |
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| Photo source: Fashionbiz |
Among the articles, 'Beam Studio: From Content Creation to Brand Operation as One' examines the range of AI applications from content creation to brand management. A column by Kim Geun-jae, CEO of Viceversal, is also published discussing AI transition and speeding up decision-making.
The October issue of Fashionbiz introduces the fashion business scene centered around three currents: K-fashion's overseas expansion, domestic stores’ customer touchpoints, and work changes through AI.
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| Photo source: Fashionbiz |
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| Photo source: Fashionbiz |
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| Photo source: Fashionbiz |
Read the original Korean article on PEOPLEGATE
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