Vans Unveils Holiday Campaign 'Oh, What Fun' with Group CORTIS

Vans has launched the holiday campaign 'Oh, What Fun' in collaboration with the group CORTIS. Classic styles featuring checkerboard details were released sequentially starting September 23, with cozy styles lined with fleece set to debut on October 9.

Photo courtesy of Vans

[PEOPLEGATE] Vans has unveiled its holiday campaign 'Oh, What Fun' alongside the group CORTIS. The campaign communicates the message of expressing joy in one's own way, combined with CORTIS's unique personality. CORTIS is a five-member group consisting of Martin, James, Juhun, Sunghyun, and Geonho, who previously participated in Vans' 'Off The Wall' campaign.

Vans Classic Style Featuring Checkerboard Sidewalls

The campaign's products will be introduced in two phases. First, classic styles including the ‘LX Classic Slip-On 98’ and ‘LX Old Skool 36’ featuring Vans’ signature checkerboard pattern on the shoe sides were released sequentially starting September 23.

Photo courtesy of Vans

The design draws inspiration from the style of Southern California youths in the 1980s, who used to paint checkerboard patterns directly onto their shoes.

Cozy Style Launching October 9 and CORTIS Gift Promotion

The second release, called the ‘Cozy’ style, adds fleece lining and seasonal colors to Vans’ classic silhouette. It will be available from October 9 at Vans’ online and offline stores as well as select retailers. Prices range from 99,000 to 119,000 Korean won.

From October 2, Vans plans to offer a limited quantity of gift sets including a CORTIS water game toy and a pocket card pack on a first-come, first-served basis to customers purchasing online or offline.

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Read the original Korean article on PEOPLEGATE