L’OCCITANE Launches New Almond Shower Oil Campaign with Ambassador Park Bo-gum

L’OCCITANE EN PROVENCE has unveiled a new campaign for its Almond Shower Oil featuring ambassador Park Bo-gum. Under the theme 'The New Way of Shower,' the campaign showcases the product’s unique texture that transforms into a milk formula upon contact with water.

[PEOPLEGATE] L’OCCITANE EN PROVENCE has released visuals for the Almond Shower Oil campaign starring ambassador Park Bo-gum. Centered on the theme 'The New Way of Shower,' the campaign focuses on the product’s oil-to-milk transformation and its usage process.

Photo credit: L’OCCITANE EN PROVENCE

Almond Shower Oil transforms into a milk formula upon contact with water.

The Almond Shower Oil is a body cleanser designed to be used by massaging onto wet skin and then rinsing with water. Its oil form changes into a gentle milk texture when it meets water. On L’OCCITANE’s official online store, it is introduced under the name 'Almond Softening Shower Oil.'

Through the new visuals featuring Park Bo-gum, L’OCCITANE introduces its almond body care range that extends from showering to moisturizing. After showering, users can apply the 'Almond Supple Skin Oil' and 'Almond Soothing Milk Concentrate' in sequence. Both products are also available for purchase on L’OCCITANE’s official online store.

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Read the original Korean article on PEOPLEGATE