WAKAN Launches ‘COCO CORRECTING’ Salon-Exclusive 4-Step Hair Tone and Texture Care Program
Professional hair brand WAKAN launched the salon-exclusive program ‘ COCO CORRECTING ’ on October 1. Designed to preserve the natural tone of hair while also refining its texture, the program consists of four steps: cleansing, correcting, nourishing, and fixing, taking about 60 minutes in total. It is supplied through an official B2B mall aimed at salons and salon operators. Photo credit: WAKAN [PEOPLEGATE] Professional hair brand WAKAN announced the launch of ‘COCO CORRECTING’ on October 1, a treatment designed to manage hair tone and texture simultaneously in a single procedure. COCO CORRECTING is a salon-exclusive program that addresses both ‘COLOR’, representing hair color, and ‘CONDITION’, referring to hair health. It focuses on balancing color and refining texture based on the existing hair tone. Four-step 60-minute treatment: cleanse, correct, nourish, fix The program consists of four stages: cleansing residual substances from the hair, tone correction, nutrient replenishment...